
David Beckham transcends nationality and sport to command worldwide attention. Ad one of the most recognized celebrities in the world, it’s no surprise that his autograph is among the most sought-after anywhere. Over the next two years, Sharpie, long recognized as the celebrity autograph marker of choice, is partnering with the soccer superstar in a global marketing campaign that includes advertising, in-store displays, promotional support and more.
‘I have always enjoyed signing autographs for people, especially since I used to love getting my heroes’ signatures when I was younger,” David said. “I love to use Sharpie markers, so it’s natural choice for me to partner with them.” [SOURCE]
I am lost for words.. *sigh*
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